It’s a fact: web crawlers and spiders love websites that publish content on a regular basis.
If you want to rank better in Google, your must update your blog frequently. Once a week is a good start. Twice a week is better. If you blog twice a day, you’re a real star! 😀
When Google spiders crawl around your site frequently, the better you fare in it’s ranking algorithm. [Note: there are heated debates going on right now as to whether Google page rank is still relevant, but for now, let’s just say it matters. It’s hard not to respect the largest search engine!]
But there are even better reasons for adding fresh content to your blog. New, sharable content is how you get noticed in social sites like Facebook, Twitter, Instagram, Pinterest, Linked In and Google plus — and that’s vital to your success as an online business. Yes, even posting pictures regularly, with bits of keyword-juicy information (think hashtags) will stir interest among the people you’re trying to connect with.
What do people share? In-depth articles and opinion pieces posted on a WordPress blog by passionate people like you.
If writing regular blog posts feels more like training for a marathon or giving birth, please contact me! Service includes:
- Studying your audience and your industry.
- Writing interesting, readable posts that share expertise, stories, trends, industry news and specific information you request.
- Working with you to develop a content calendar of posts you’ll be proud to publish and share.
- Even uploading and posting directly on your blog for you — with relevant, searchable keywords and pictures included.
With regular content creation, your blog will gain traction and customer attention with each passing month. You’ll also build a fully stocked website full of rich ideas from which to create new information products like slide decks, eBooks, video scripts, webinars and e-courses. Good content rewards you multiple times!
Four or five (depending on the month) 400 – 800 word articles published on the single day of the week you prefer. That would be my advice for a great start, but feel free to do more…
Remember, you can’t have too much content.