• About
  • Contact
  • Blog
    • Content Marketing
      • Social Media
      • Blogging
      • Email
    • Copywriting
    • Inspiration
    • Freelancing
      • Home Business
  • Content Marketing
    • Free Resources
      • Content Library Membership
      • Branding Self Assessment
      • Quick and Easy Copywriting Course
      • 54 Weeks of Content Triggers
    • Content Marketing Strategy
    • Buyer Persona Discovery
    • Blog Writing
    • Video Scripts and Webinar Outlines
    • Landing Pages & Sales Pages
    • Social Media Posts
  • Your Home Business
    • Health and Lifestyle
  • Writing Portfolio
    • Jen McGahan’s Writing Portfolio
    • Hiring a Copywriter
    • Need Content?
  • Member Login

My Team Connects

Engaging Customers and Building Community with Copywriting and Content Marketing

Landing Pages & Sales Pages

Airplane at landing page gateYour ideal prospects made it here. Now it’s time to walk them inside with a must-have freebie. The most common purpose of your first landing page is to build your email list and begin to develop relationships with potential customers. After that, a landing page may even ask for a sale.

In both cases, the offer must be clear and compelling, and the Call To Action (CTA) inviting and easy to accept. (That’s where good copywriting comes in.)

The landing page is where a closer relationship begins. When someone lands on this page, you want them to download your book, read a paper, listen to an interview, attend a webinar…whatever shows your expertise and charisma the best.

Your page will convert casual visitors into subscribers because it promises something different from everything else out there and, more importantly, you’ve made it easy to say yes. A great landing page asks the viewer to do something in exchange for the delivery of something valuable.

  • It solves a dilemma that’s driving your customer crazy.
  • It outlines a solution.
  • It expands their perspective.
  • It makes things easier.
  • It shows them how to get healthy, wealthy or wise.
  • It makes life more beautiful.
  • Your unique offer is loaded with stunning benefits. This is the page that shows them why they should grab it.
  • It’s the beginning of a beautiful friendship and your chance to serve your best clients with value right from the start…

Before you create your landing page, you must have an irresistible opt in offer created just for your customers? Let’s get that piece of content done first.

If you’re ready to talk about a landing page that collects more leads and builds your email list, if you’d like to split test a couple to see which one performs best, or if you’re wondering how to get people to find your landing page in the first place… Contact us.

  • Facebook
  • Google+
  • Instagram
  • LinkedIn
  • Pinterest
  • RSS
  • Twitter
  • YouTube

Show Posts by Category

Free ebooks and more…

Join our free content library and get business-building resources created BY and FOR freelancers and solo-preneurs!

Health and Wellness Come First!

Your success flows from within. Make sure you're building your business on a solid foundation... YOU.

Find Your Ideal
Clients eBook

eBook Find Your Ideal Clients: The Secret To Irresistible Free Opt In Offers

Book reviews of "Find Your Ideal Clients"

"The author hit a grand slam when she said our inbox is the #1 real estate on the net...She is definitely an expert in her field."

"Jen gives me everything I need to know in order to craft the perfect marketing piece."

"Jen McGahan's wisdom, experience, and gifted communication style will leave you with the impression that she wrote this book just for you. A definite must-read for anybody whose task is to make connections."

"This book made me realize how important an opt-in mail list is for the success of my online healthcare information site."

"Great aid to list-building!"

"Like sitting down with an expert over coffee…"
  • Facebook
  • Google+
  • Instagram
  • Pinterest
  • RSS
  • Twitter
  • YouTube
  • About
  • Need Content?
  • Take the Quiz
  • Affiliate
  • Contact

Copyright © 2016 MyTeamConnects.com | 12400 St. Highway 71 W. Suite 350-225, Austin, TX 78738 | Privacy | Terms of Use

My Team Connects, 12400 St. Highway 71 W., Suite 350-225, Austin, TX 78738